Careful choices around filming allowed us to capture the essence of the school – the energy and enthusiasm of the staff and the amazing pupils.
We were also able to hear from parents whose lives had been transformed because their children were able to attend the right school (some had been out of the school system for up to two years).
The website was built to showcase all of this material, as well as to provide an effective platform for the communications required by the education authorities. There are specific obligations about policies and Ofsted communications that also must be catered for.
The website and the various video and written materials give a fantastic insight to this innovative school. It is a beacon of hope to all those involved in it, and we were proud to play our small part in the launch.